Ghost Gains — Press & Media Kit
Press & Media Kit

Everything you need to write about Ghost Gains.

For press, reviews, podcasts, and roundups. The web app is live now at app.ghostgainsai.com — grab assets, facts, and quotes below, or email us for a demo.

One-liner

Ghost Gains is an AI fitness coach with a real voice and a memory — it reads your mood, adapts its tone, and coaches the real you, so people actually stick with it.

Boilerplate (short)

Ghost Gains is an AI-powered fitness app whose coach, Ghost, talks back in a real voice, adapts its tone to your mood with an emotional state machine, and remembers your injuries, PRs, and motivation style. Live now as a web app; native iOS and Android next.

What makes it different

Plenty of apps now claim "AI." A few even do voice. Ghost's difference is the relationship: an emotional state machine that shifts tone (hype, push, or full roast mode) plus a persistent memory of the user. It's a coach that feels like it knows you — not a rep-counter with a voice bolted on.

Fast facts

Product
Ghost Gains — AI fitness coaching app
Category
AI · Health & Fitness · Consumer
Platforms
Web app live now (PWA); native iOS + Android landing soon
Pricing
7-day free trial, then $9.99/mo or $79.99/yr
Stage
Live — web app shipped June 30, 2026; native apps next
Founder
Edwin Cruz — solo founder. A lifelong anime fan and gym rat from the small town of Zuni, VA, who built the entire working product.
Website
ghostgainsai.com

Brand assets

App screenshots available on request. Brand colors: violet #e8327a, mint #ff6ba8, near-black #0a0607.

Quotable

"Every anime is a training arc — someone who isn't strong enough yet, and a mentor who won't let them quit. That's what the gym felt like to me, and no fitness app captured it. They track everything and motivate nothing. So I built the coach from my own training arc." — Edwin Cruz, Founder, Ghost Gains

Contact

Press, demos, and review access: [email protected]
Social: X · TikTok